The current crisis has taught us a lot. For example, the quality of your IT system has become essential for survival. It is your IT structure that determines the resilience and robustness of your processes. Are you currently with the right strategic IT supplier who can offer you this resilience? How did they react to the crisis, and are they strong enough to continuously invest in innovation? Relevant questions for the success of your company, right? Let's see how Microsoft scores on these questions.
In 2013, Microsoft was a very big player, but one that was labeled ‘old school’ more than once. A large, robust, and stable player with a strong position and a large customer base. Nice! But in terms of speed, they were overtaken by truly innovative players. Microsoft was slow and unwieldy. Responding to the rapidly changing market demands was not their strongest point. Despite enormous annual R&D investments, the creation of innovative products and services lagged behind.
Until a whirlwind swept through the company in 2014. A whirlwind named Satya Nadella. He became Microsoft's new CEO, bringing about radical changes. He decisively opted for a cloud-first and mobile-first strategy, which was incredibly forward-thinking at the time. He also tackled the company culture. He challenged everyone to shift from a "know-it-all" to a "learn-it-all" culture, and that has paid off. Satya succeeded in dismantling internal silos, enabling departments to collaborate and strengthen each other. He implemented a growth mindset on a large scale.
The first results of all these efforts quickly became visible. The cloud-first strategy paid off and immediately led to enormous revenue growth. Microsoft entered into partnership agreements with formerly sworn competitors such as SAP, Salesforce, and Apple. All these initially stand-alone technologies became part of the powerful and intelligent Microsoft cloud platform.
A few years later, Microsoft’s revenue and profits skyrocketed, and shareholders became happy investors! Nadella has now been CEO for seven years and has been anything but idle. Microsoft’s market capitalization grew from $1.43 trillion to $1.9 trillion. Unprecedented! More than six times the value in seven years—no one has ever done it before.
Microsoft has become a true leader in digital transformation. The company’s mission? To empower every person and every organization on the planet to achieve more. And that’s exactly what Microsoft does itself! It remains the largest investor in research and development. It has the courage to act quickly. Major innovations are brought to market at a rapid pace. Every new launch represents another improvement to the intelligent Microsoft cloud platform. Just look at the recent launch of Microsoft Viva, an integrated solution for employee experiences. And the acquisition of Nuance Healthcare, the market leader in artificial speech technology, for nearly $1.42 billion, will only strengthen Microsoft further.
In other words, Microsoft, and by extension Scapta, are ready! They also want to help you with your digital transformation.
Scapta simplifies and optimizes the business processes of medium-sized companies by leveraging Microsoft technology.
Our team of 25 Scaptane professionals passionately shares their years of experience, always with an open mindset to gain even more experience. We strive for a successful and pleasant long-term collaboration in digitalization. What are you waiting for?