{"id":14743,"date":"2026-07-28T15:11:28","date_gmt":"2026-07-28T13:11:28","guid":{"rendered":"https:\/\/scapta.com\/?page_id=14743"},"modified":"2026-07-28T15:11:28","modified_gmt":"2026-07-28T13:11:28","slug":"odoo-marketing","status":"publish","type":"page","link":"https:\/\/scapta.com\/en\/odoomarketing\/","title":{"rendered":"Odoo Marketing"},"content":{"rendered":"<section class=\"section dark\" id=\"section_1960692483\">\n\t\t<div class=\"bg section-bg fill bg-fill bg-loaded\" >\n\n\t\t\t\n\t\t\t<div class=\"section-bg-overlay absolute fill\"><\/div>\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n<div class=\"row\"  id=\"row-466624898\">\n\n\n\t<div id=\"col-235619703\" class=\"col medium-7 small-9 large-12\"  >\n\t\t\t\t<div class=\"col-inner text-center\"  >\n\t\t\t\n\t\t\t\n\n\t<div id=\"gap-758776310\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-758776310 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-1387131041\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1387131041 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-877763477\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-877763477 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n\n<h1 style=\"text-align: left;\"><span style=\"font-size: 41.472px;\">Odoo Marketing<\/span><\/h1>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n<\/div>\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_1960692483 {\n  padding-top: 100px;\n  padding-bottom: 100px;\n}\n#section_1960692483 .section-bg-overlay {\n  background-color: rgba(9, 100, 150, 0.657);\n}\n#section_1960692483 .section-bg.bg-loaded {\n  background-image: url(https:\/\/scapta.com\/wp-content\/uploads\/2024\/12\/2025-01-07-Scapta-Movito-011_hr-scaled.jpg);\n}\n#section_1960692483 .section-bg {\n  background-position: 31% 32%;\n}\n#section_1960692483 .ux-shape-divider--top svg {\n  height: 150px;\n  --divider-top-width: 100%;\n}\n#section_1960692483 .ux-shape-divider--bottom svg {\n  height: 150px;\n  --divider-width: 100%;\n}\n@media (min-width:550px) {\n  #section_1960692483 {\n    padding-top: 14px;\n    padding-bottom: 14px;\n  }\n}\n@media (min-width:850px) {\n  #section_1960692483 {\n    padding-top: 100px;\n    padding-bottom: 100px;\n  }\n}\n<\/style>\n\t<\/section>\n\t\n\t<section class=\"section\" id=\"section_309633348\">\n\t\t<div class=\"bg section-bg fill bg-fill bg-loaded bg-loaded\" >\n\n\t\t\t\n\t\t\t<div class=\"section-bg-overlay absolute fill\"><\/div>\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(254, 215, 80);border-width:0px 0px 0px 0px;\">\n\t<\/div>\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n<div class=\"row align-middle align-center\" style=\"max-width:1300px\" id=\"row-190207109\">\n\n\n\t<div id=\"col-1356346021\" class=\"col medium-12 small-12 large-7\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1908208196\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner image-cover dark\" style=\"padding-top:421px;margin:0px 0 0px 0px;\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"680\" src=\"https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/9EEE8D88-6A21-46AD-8BE3-C772DE2AA146-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"Microsoft Dynamics 365 Partner Implementation Guideline\" srcset=\"https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/9EEE8D88-6A21-46AD-8BE3-C772DE2AA146-1024x683.jpg 1024w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/9EEE8D88-6A21-46AD-8BE3-C772DE2AA146-300x200.jpg 300w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/9EEE8D88-6A21-46AD-8BE3-C772DE2AA146-768x512.jpg 768w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/9EEE8D88-6A21-46AD-8BE3-C772DE2AA146-1536x1024.jpg 1536w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/9EEE8D88-6A21-46AD-8BE3-C772DE2AA146-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1908208196 {\n  width: 98%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1356346021 > .col-inner {\n  padding: 0px 0px 0px 65px;\n  margin: 0px 0px 0px 40px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-853720941\" class=\"col medium-11 small-12 large-5\"  >\n\t\t\t\t<div class=\"col-inner\" style=\"background-color:rgb(255,255,255);\" >\n\t\t\t\n\t\t\t\n\n\t<div id=\"text-2604375642\" class=\"text\">\n\t\t\n\n<h1 class=\"display-1 mb-4\"><span data-text-color=\"primary\">Reach the right customer, <span data-text-color=\"secondary\">At the right moment.<\/span><\/span><\/h1>\n\t\t\n<style>\n#text-2604375642 {\n  font-size: 1.75rem;\n  text-align: left;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"text-3611853368\" class=\"text\">\n\t\t\n\n<p class=\"isSelectedEnd\">Met <strong>Odoo Marketing<\/strong> centralize email marketing, SMS campaigns, marketing automation, social media, and events in one integrated platform. Work with up-to-date CRM data, automate customer communication, and measure the impact of each campaign from a single environment.<\/p>\n\t\t\n<style>\n#text-3611853368 {\n  text-align: left;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-853720941 > .col-inner {\n  padding: 0px 0px 0px 0;\n  margin: 0px 14px 13px -54px;\n}\n@media (min-width:550px) {\n  #col-853720941 > .col-inner {\n    padding: 22px 0px 35px 41px;\n  }\n}\n<\/style>\n\t<\/div>\n\n\t\n\n<\/div>\n\t<div id=\"gap-907207972\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-907207972 {\n  padding-top: 20px;\n}\n<\/style>\n\t<\/div>\n\t\n\n<div class=\"row\"  id=\"row-807258933\">\n\n\n\t<div id=\"col-1372041852\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n\t<div id=\"text-2981962710\" class=\"text\">\n\t\t\n\n<h3 class=\"pcm-title mb-4\"><span data-text-color=\"primary\">Smarter marketing, <span data-text-color=\"secondary\">fully integrated<\/span><\/span><\/h3>\n\t\t\n<style>\n#text-2981962710 {\n  font-size: 1.75rem;\n  text-align: left;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"text-4112853494\" class=\"text\">\n\t\t\n\n<p class=\"isSelectedEnd\">Marketing works best when all the data comes together. With <strong>Odoo Marketing<\/strong> Do you use the same customer data as CRM, Sales, Website, E-commerce, and Helpdesk. This way, you build targeted campaigns based on real-time information, without exporting data or linking different tools.<\/p>\n<p>From lead generation and newsletters to automated customer journeys and events: everything is managed from one central platform.<\/p>\n\t\t\n<style>\n#text-4112853494 {\n  text-align: left;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n<\/div>\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_309633348 {\n  padding-top: 70px;\n  padding-bottom: 70px;\n}\n#section_309633348 .section-bg-overlay {\n  background-color: rgba(255,255,255,.5);\n}\n#section_309633348 .ux-shape-divider--top svg {\n  height: 150px;\n  --divider-top-width: 100%;\n}\n#section_309633348 .ux-shape-divider--bottom svg {\n  height: 150px;\n  --divider-width: 100%;\n}\n@media (min-width:850px) {\n  #section_309633348 {\n    padding-top: 120px;\n    padding-bottom: 120px;\n  }\n}\n<\/style>\n\t<\/section>\n\t\n\t<section class=\"section\" id=\"section_852496258\">\n\t\t<div class=\"bg section-bg fill bg-fill bg-loaded bg-loaded\" >\n\n\t\t\t\n\t\t\t<div class=\"section-bg-overlay absolute fill\"><\/div>\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n\t<div id=\"gap-1019592863\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1019592863 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n\n<div class=\"row\" style=\"max-width:1300px\" id=\"row-1436264282\">\n\n\n\t<div id=\"col-100432843\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<h1 class=\"pcm-title\" style=\"text-align: center;\"><span data-text-color=\"primary\">What's in it\u00a0<\/span><span class=\"pcm-accent\" data-text-color=\"secondary\">this module<\/span><span data-text-color=\"primary\">.<\/span><\/h1>\n<p data-start=\"891\" data-end=\"1061\">\u00a0<\/p>\n\t<div id=\"gap-1212291790\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1212291790 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-1026713162\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1026713162 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n\n<div class=\"row\" style=\"max-width:1300px\" id=\"row-1005232390\">\n\n\n<\/div>\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-100432843 > .col-inner {\n  margin: -130px 0px 0px 0px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-808470040\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<div class=\"row align-center\" style=\"max-width:1300px\" id=\"row-858530687\">\n\n\n\t<div id=\"col-1615663546\" class=\"col medium-3 small-12 large-3\"  >\n\t\t\t\t<div class=\"col-inner text-center box-shadow-2 box-shadow-3-hover\" style=\"background-color:rgb(255, 255, 255);\" >\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(9, 100, 150);border-width:10px 0px 0px 0px;\">\n\t<\/div>\n\t\t\t\n\n<h3><span data-text-color=\"primary\">Email Marketing<\/span><\/h3>\n<p>Design professional newsletters with a user-friendly drag-and-drop editor, personalize your communications, and track open and click-through rates in real-time.<\/p>\n\t<div id=\"gap-114773889\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-114773889 {\n  padding-top: 80px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1615663546 > .col-inner {\n  padding: 30px 30px 34px 30px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-590787237\" class=\"col medium-3 small-12 large-3\"  >\n\t\t\t\t<div class=\"col-inner text-center box-shadow-2 box-shadow-3-hover\" style=\"background-color:rgb(255, 255, 255);\" >\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(9, 100, 150);border-width:10px 0px 0px 0px;\">\n\t<\/div>\n\t\t\t\n\n<h3><span data-text-color=\"primary\">Marketing Automation<\/span><\/h3>\n<p>Automate complete customer journeys based on behavior, interests, or actions. Automatically send follow-up emails, reminders, or offers without manual intervention.<\/p>\n\t<div id=\"gap-275553079\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-275553079 {\n  padding-top: 23px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-229913756\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-229913756 {\n  padding-top: 80px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-271683504\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-271683504 {\n  padding-top: 0px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-590787237 > .col-inner {\n  padding: 30px 30px 36px 30px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-1730534417\" class=\"col medium-3 small-12 large-3\"  >\n\t\t\t\t<div class=\"col-inner text-center box-shadow-2 box-shadow-3-hover\" style=\"background-color:rgb(255, 255, 255);\" >\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(9, 100, 150);border-width:10px 0px 0px 0px;\">\n\t<\/div>\n\t\t\t\n\n\t<div id=\"text-408146561\" class=\"text\">\n\t\t\n\n<h3><span data-text-color=\"primary\">SMS Marketing<\/span><\/h3>\n<p>Reach customers quickly with targeted SMS campaigns for appointments, promotions, reminders, or important updates.<\/p>\n\t\t\n<style>\n#text-408146561 {\n  text-align: center;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"gap-1382873213\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1382873213 {\n  padding-top: 130px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1730534417 > .col-inner {\n  padding: 30px 30px 35px 30px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n<\/div>\n<div class=\"row align-center\" style=\"max-width:1300px\" id=\"row-87681777\">\n\n\n\t<div id=\"col-2042744744\" class=\"col medium-3 small-12 large-3\"  >\n\t\t\t\t<div class=\"col-inner text-center box-shadow-2 box-shadow-3-hover\" style=\"background-color:rgb(255, 255, 255);\" >\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(9, 100, 150);border-width:10px 0px 0px 0px;\">\n\t<\/div>\n\t\t\t\n\n<h3><span data-text-color=\"primary\">Social Marketing<\/span><\/h3>\n<p style=\"text-align: center;\">Manage your social media channels from one platform. Schedule posts, publish content, and analyze your campaign performance.<\/p>\n\t<div id=\"gap-302877656\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-302877656 {\n  padding-top: 90px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-2042744744 > .col-inner {\n  padding: 30px 30px 34px 30px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-1368600436\" class=\"col medium-3 small-12 large-3\"  >\n\t\t\t\t<div class=\"col-inner text-center box-shadow-2 box-shadow-3-hover\" style=\"background-color:rgb(255, 255, 255);\" >\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(9, 100, 150);border-width:10px 0px 0px 0px;\">\n\t<\/div>\n\t\t\t\n\n<h3><span data-text-color=\"primary\">Events<\/span><\/h3>\n<p>Organize training sessions, webinars, or events with online registrations, attendee management, and automated communication.<\/p>\n\t<div id=\"gap-2133500237\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-2133500237 {\n  padding-top: 23px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-1320369536\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1320369536 {\n  padding-top: 65px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-213608020\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-213608020 {\n  padding-top: 0px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1368600436 > .col-inner {\n  padding: 30px 30px 36px 30px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-1751174194\" class=\"col medium-3 small-12 large-3\"  >\n\t\t\t\t<div class=\"col-inner text-center box-shadow-2 box-shadow-3-hover\" style=\"background-color:rgb(255, 255, 255);\" >\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(9, 100, 150);border-width:10px 0px 0px 0px;\">\n\t<\/div>\n\t\t\t\n\n\t<div id=\"text-633245232\" class=\"text\">\n\t\t\n\n<h3><span data-text-color=\"primary\">Segmentation<\/span><\/h3>\n<p>Create target audiences based on CRM data, purchases, interests, regions, or customer behavior and send relevant communication to the right people.<\/p>\n\t\t\n<style>\n#text-633245232 {\n  text-align: center;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"gap-1145723822\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1145723822 {\n  padding-top: 45px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\t<div id=\"gap-1779248514\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1779248514 {\n  padding-top: 20px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-1751174194 > .col-inner {\n  padding: 30px 30px 35px 30px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n<\/div>\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-808470040 > .col-inner {\n  margin: -130px 0px 0px 0px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n<\/div>\n<div class=\"row\"  id=\"row-2127657311\">\n\n\n\t<div id=\"col-474435556\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<h2><span data-text-color=\"primary\">FAQ<\/span><\/h2>\n<div class=\"accordion\" rel=\"\">\n\n<div class=\"accordion-item\"><a href=\"#\" class=\"accordion-title plain\"><button class=\"toggle\" aria-label=\"Toggle\"><i class=\"icon-angle-down\"><\/i><\/button><span>Does Odoo Marketing work with CRM?<\/span><\/a><div class=\"accordion-inner\">\n\n<p>Yes. Leads, customers, and opportunities are automatically synchronized. You build campaigns based on current CRM data and track results directly within your sales process.<\/p>\n\n<\/div><\/div>\n<div class=\"accordion-item\"><a href=\"#\" class=\"accordion-title plain\"><button class=\"toggle\" aria-label=\"Toggle\"><i class=\"icon-angle-down\"><\/i><\/button><span>Can I automate marketing?<\/span><\/a><div class=\"accordion-inner\">\n\n<p>Yes. Odoo Marketing Automation automates entire customer journeys. Think of welcome emails, follow-ups after a quote, reminders, lead nurturing, or reactivation campaigns.<\/p>\n\n<\/div><\/div>\n<div class=\"accordion-item\"><a href=\"#\" class=\"accordion-title plain\"><button class=\"toggle\" aria-label=\"Toggle\"><i class=\"icon-angle-down\"><\/i><\/button><span>Does Odoo also support SMS campaigns?<\/span><\/a><div class=\"accordion-inner\">\n\n<p>Yes. In addition to email, Odoo also supports SMS marketing. Ideal for appointments, reminders, promotions, and time-sensitive communication.<\/p>\n\n<\/div><\/div>\n<div class=\"accordion-item\"><a href=\"#\" class=\"accordion-title plain\"><button class=\"toggle\" aria-label=\"Toggle\"><i class=\"icon-angle-down\"><\/i><\/button><span>Can I replace my current mailing software?<\/span><\/a><div class=\"accordion-inner\">\n\n<p>In many cases, yes. Odoo offers extensive functionalities for email marketing, automation, segmentation, and reporting, which means many companies no longer need a separate marketing tool.<\/p>\n\n<\/div><\/div>\n\n<\/div>\n<div class=\"accordion\" rel=\"\">\n\n<div class=\"accordion-item\"><a href=\"#\" class=\"accordion-title plain\"><button class=\"toggle\" aria-label=\"Toggle\"><i class=\"icon-angle-down\"><\/i><\/button><span>Can existing contacts be migrated?<\/span><\/a><div class=\"accordion-inner\">\n\n<p>Yes. Scapta guides migrations from platforms including Mailchimp, Brevo (Sendinblue), HubSpot, ActiveCampaign, and other marketing platforms. Contacts, segments, and historical data are carefully transferred.<\/p>\n\n<\/div><\/div>\n<div class=\"accordion-item\"><a href=\"#\" class=\"accordion-title plain\"><button class=\"toggle\" aria-label=\"Toggle\"><i class=\"icon-angle-down\"><\/i><\/button><span>Is Odoo Marketing suitable for small SMEs?<\/span><\/a><div class=\"accordion-inner\">\n\n<p>Absolutely. You can start small with simple newsletters and gradually expand to marketing automation, lead nurturing, social media, and events as your organization grows.<\/p>\n\n<\/div><\/div>\n\n<\/div>\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n<\/div>\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_852496258 {\n  padding-top: 30px;\n  padding-bottom: 30px;\n  background-color: rgb(255,255,255);\n}\n#section_852496258 .section-bg-overlay {\n  background-color: rgba(255,255,255,.5);\n}\n#section_852496258 .ux-shape-divider--top svg {\n  height: 150px;\n  --divider-top-width: 100%;\n}\n#section_852496258 .ux-shape-divider--bottom svg {\n  height: 150px;\n  --divider-width: 100%;\n}\n<\/style>\n\t<\/section>\n\t\n\t<section class=\"section\" id=\"section_977421336\">\n\t\t<div class=\"bg section-bg fill bg-fill bg-loaded bg-loaded\" >\n\n\t\t\t\n\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n<div class=\"row\" style=\"max-width:1300px\" id=\"row-2079671337\">\n\n\n\t<div id=\"col-460924837\" class=\"col medium-10 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\" style=\"background-color:rgb(255, 255, 255);\" >\n\t\t\t\n\t<div class=\"is-border\"\n\t\tstyle=\"border-color:rgb(254, 215, 80);border-width:0px 0px 0px 0px;margin:0px 0px -93px 0px;\">\n\t<\/div>\n\t\t\t\n\n\t<div id=\"text-511112769\" class=\"text\">\n\t\t\n\n\n\t\t\n<style>\n#text-511112769 {\n  font-size: 1.75rem;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"text-1646502933\" class=\"text\">\n\t\t\n\n<h2><span data-text-color=\"primary\">Take the step towards smarter marketing today.<\/span><\/h2>\n<p>Contact <strong>Scapta<\/strong> and discover how we can help you switch to <strong>Odoo Marketing<\/strong> Smooth and carefree guidance, from analysis and configuration to migration, training, and support.<\/p>\n\t\t\n<style>\n#text-1646502933 {\n  text-align: left;\n}\n<\/style>\n\t<\/div>\n\t\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f1358-o1\" lang=\"nl-BE\" dir=\"ltr\" data-wpcf7-id=\"1358\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/14743#wpcf7-f1358-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact Form\" novalidate=\"novalidate\" data-status=\"init\" data-trp-original-action=\"\/en\/wp-json\/wp\/v2\/pages\/14743#wpcf7-f1358-o1\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"1358\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.7\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"nl_BE\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f1358-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/><input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/fieldset>\n<div class=\"form-flat\">\n\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Name\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email address\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"Boodschap\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"What product would you like more information about?\" name=\"Boodschap\"><\/textarea><\/span><br \/>\n\t<span class=\"wpcf7-form-control-wrap recaptcha\" data-name=\"recaptcha\"><span data-sitekey=\"6LeTh8AZAAAAACmtSb2fx43xJahpRR0r45s9-CRV\" class=\"wpcf7-form-control wpcf7-recaptcha g-recaptcha\"><\/span>\r\n<noscript>\r\n\t<div class=\"grecaptcha-noscript\">\r\n\t\t<iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/recaptcha\/api\/fallback?k=6LeTh8AZAAAAACmtSb2fx43xJahpRR0r45s9-CRV\" frameborder=\"0\" scrolling=\"no\" width=\"310\" height=\"430\">\r\n\t\t<\/iframe>\r\n\t\t<textarea name=\"g-recaptcha-response\" rows=\"3\" cols=\"40\" placeholder=\"reCAPTCHA answer here\">\r\n\t\t<\/textarea>\r\n\t<\/div>\r\n<\/noscript>\r\n<\/span><br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-360\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acceptance-360\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">I agree to the privacy statement<\/span><\/label><\/span><\/span><\/span><br \/>\n<input class=\"wpcf7-form-control wpcf7-submit has-spinner button\" type=\"submit\" value=\"Ask\" \/>\n\t<\/p>\n<\/div><input type=\"text\" class=\"wpcf7_hp_field\" name=\"wpcf7_hp_field\" value=\"\" tabindex=\"-1\" autocomplete=\"off\" \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<input type=\"hidden\" name=\"trp-form-language\" value=\"en\"\/><\/form>\n<\/div>\n\n\n\t<div id=\"gap-2120495606\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-2120495606 {\n  padding-top: 5px;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-460924837 > .col-inner {\n  padding: 50px 50px 50px 50px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\t<div id=\"col-737470018\" class=\"col medium-6 small-12 large-6\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_607514209\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"680\" src=\"https:\/\/scapta.com\/wp-content\/uploads\/2026\/06\/2023-03-10-Scapta-Movito-106-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/scapta.com\/wp-content\/uploads\/2026\/06\/2023-03-10-Scapta-Movito-106-1024x683.jpg 1024w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/06\/2023-03-10-Scapta-Movito-106-300x200.jpg 300w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/06\/2023-03-10-Scapta-Movito-106-768x512.jpg 768w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/06\/2023-03-10-Scapta-Movito-106-1536x1024.jpg 1536w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/06\/2023-03-10-Scapta-Movito-106-2048x1365.jpg 2048w, https:\/\/scapta.com\/wp-content\/uploads\/2026\/06\/2023-03-10-Scapta-Movito-106-18x12.jpg 18w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_607514209 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-737470018 > .col-inner {\n  margin: 57px 0px 0px 0px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n<\/div>\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_977421336 {\n  padding-top: 30px;\n  padding-bottom: 30px;\n  min-height: 700px;\n}\n#section_977421336 .ux-shape-divider--top svg {\n  height: 150px;\n  --divider-top-width: 100%;\n}\n#section_977421336 .ux-shape-divider--bottom svg {\n  height: 150px;\n  --divider-width: 100%;\n}\n<\/style>\n\t<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":13696,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-transparent-header-light.php","meta":{"footnotes":""},"class_list":["post-14743","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ERP software I scapta<\/title>\n<meta name=\"description\" content=\"scapta optimaliseert jouw bedrijfsprocessen dankzij de ERP-oplossing van Odoo of Microsoft Dynamics 365 Business Central.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scapta.com\/en\/odoo-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ERP software I scapta\" \/>\n<meta property=\"og:description\" content=\"scapta optimaliseert jouw bedrijfsprocessen dankzij de ERP-oplossing van Odoo of Microsoft Dynamics 365 Business Central.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scapta.com\/en\/odoo-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Uw partner voor ERP, Data &amp; AI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/business.facebook.com\/scaptadynamics\/\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@ScaptaDynamics\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/\",\"url\":\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/\",\"name\":\"ERP software I scapta\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/scapta.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/scapta.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/140122_Scapta-118-scaled.avif\",\"datePublished\":\"2026-07-28T13:11:28+00:00\",\"description\":\"scapta optimaliseert jouw bedrijfsprocessen dankzij de ERP-oplossing van Odoo of Microsoft Dynamics 365 Business Central.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/scapta.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/140122_Scapta-118-scaled.avif\",\"contentUrl\":\"https:\\\/\\\/scapta.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/140122_Scapta-118-scaled.avif\",\"width\":4240,\"height\":2832,\"caption\":\"Dynamics 365 Business Central ERP\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/scapta.com\\\/odoomarketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/scapta.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Odoo Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/scapta.com\\\/#website\",\"url\":\"https:\\\/\\\/scapta.com\\\/\",\"name\":\"scapta \u2013 Microsoft Dynamics 365 Partner Hasselt\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/scapta.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/scapta.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/scapta.com\\\/#organization\",\"name\":\"scapta\",\"url\":\"https:\\\/\\\/scapta.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/scapta.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/scapta.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/SC24_Logo_INF_Yellow_1500px.png\",\"contentUrl\":\"https:\\\/\\\/scapta.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/SC24_Logo_INF_Yellow_1500px.png\",\"width\":1500,\"height\":415,\"caption\":\"scapta\"},\"image\":{\"@id\":\"https:\\\/\\\/scapta.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/business.facebook.com\\\/scaptadynamics\\\/\",\"https:\\\/\\\/x.com\\\/ScaptaDynamics\",\"https:\\\/\\\/www.instagram.com\\\/scapta_dynamics\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/scapta\\\/\",\"https:\\\/\\\/www.youtube.com\\\/scapta\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ERP software I scapta","description":"scapta optimizes your business processes thanks to the ERP solution from Odoo or Microsoft Dynamics 365 Business Central.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/scapta.com\/en\/odoo-marketing\/","og_locale":"en_US","og_type":"article","og_title":"ERP software I scapta","og_description":"scapta optimaliseert jouw bedrijfsprocessen dankzij de ERP-oplossing van Odoo of Microsoft Dynamics 365 Business Central.","og_url":"https:\/\/scapta.com\/en\/odoo-marketing\/","og_site_name":"Uw partner voor ERP, Data &amp; AI","article_publisher":"https:\/\/business.facebook.com\/scaptadynamics\/","twitter_card":"summary_large_image","twitter_site":"@ScaptaDynamics","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/scapta.com\/odoomarketing\/","url":"https:\/\/scapta.com\/odoomarketing\/","name":"ERP software I scapta","isPartOf":{"@id":"https:\/\/scapta.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/scapta.com\/odoomarketing\/#primaryimage"},"image":{"@id":"https:\/\/scapta.com\/odoomarketing\/#primaryimage"},"thumbnailUrl":"https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/140122_Scapta-118-scaled.avif","datePublished":"2026-07-28T13:11:28+00:00","description":"scapta optimizes your business processes thanks to the ERP solution from Odoo or Microsoft Dynamics 365 Business Central.","breadcrumb":{"@id":"https:\/\/scapta.com\/odoomarketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/scapta.com\/odoomarketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/scapta.com\/odoomarketing\/#primaryimage","url":"https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/140122_Scapta-118-scaled.avif","contentUrl":"https:\/\/scapta.com\/wp-content\/uploads\/2026\/04\/140122_Scapta-118-scaled.avif","width":4240,"height":2832,"caption":"Dynamics 365 Business Central ERP"},{"@type":"BreadcrumbList","@id":"https:\/\/scapta.com\/odoomarketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/scapta.com\/"},{"@type":"ListItem","position":2,"name":"Odoo Marketing"}]},{"@type":"WebSite","@id":"https:\/\/scapta.com\/#website","url":"https:\/\/scapta.com\/","name":"scapta \u2013 Microsoft Dynamics 365 Partner Hasselt","description":"","publisher":{"@id":"https:\/\/scapta.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/scapta.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/scapta.com\/#organization","name":"scapta","url":"https:\/\/scapta.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/scapta.com\/#\/schema\/logo\/image\/","url":"https:\/\/scapta.com\/wp-content\/uploads\/2026\/05\/SC24_Logo_INF_Yellow_1500px.png","contentUrl":"https:\/\/scapta.com\/wp-content\/uploads\/2026\/05\/SC24_Logo_INF_Yellow_1500px.png","width":1500,"height":415,"caption":"scapta"},"image":{"@id":"https:\/\/scapta.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/business.facebook.com\/scaptadynamics\/","https:\/\/x.com\/ScaptaDynamics","https:\/\/www.instagram.com\/scapta_dynamics\/","https:\/\/www.linkedin.com\/company\/scapta\/","https:\/\/www.youtube.com\/scapta"]}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/pages\/14743","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/comments?post=14743"}],"version-history":[{"count":6,"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/pages\/14743\/revisions"}],"predecessor-version":[{"id":14757,"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/pages\/14743\/revisions\/14757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/media\/13696"}],"wp:attachment":[{"href":"https:\/\/scapta.com\/en\/wp-json\/wp\/v2\/media?parent=14743"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}